RICOH GR III
Digital camera
RICOH Ricoh Company, Ltd.GR III is the latest in the GR Series of high-performance compact digital cameras, loved by fans for its unique concept that has stayed unchanged for 23 years. All components, including the lens, image sensor, and image processor, were re-designed for enhanced image quality, portability, and quicker response. There is also a shake reduction mechanism similar to that of single-lens reflex cameras; yet the body is kept slim and compact, giving the user the freedom to shoot great pictures anytime, anywhere. Even in the age of the smartphone, GR IIIremains the ultimate snapshooter.
Client / ManufacturerDesign
RICOH Ricoh Company, Ltd.
Ebina-shi, Kanagawa-ken, JPRICOH Ricoh Company, Ltd.
Ebina-shi, Kanagawa-ken, JPDate of Launch
2019
Development Time
13 - 24 months
Target Regions
Asia, Australia / Oceania, Europe, North America
Target Groups
Consumer / User