YOUseries
Power tools
Robert Bosch Power Tools GmbHTo inspire people living in urban environments, Bosch have developed the new product line YOUseries. Very compact, but also very powerful, these products adapt perfectly to users’ individual needs and lifestyles. They are built and designed to be used and stored in urban environments and to encourage less experienced "DIYers". The design focuses on making the tools more approachable, easy to use and fun to work with. Across the line, they reduce visual distraction and underline the haptic experience by applying laser finishing for smooth textures.
Client / ManufacturerDesign
Robert Bosch Power Tools GmbH
Leinfelden-Echterdingen, DEPropeller Design AB
Stockholm, SERobert Bosch Power Tools GmbH
Leinfelden-Echterdingen, DEDate of Launch
2019
Development Time
13 - 24 months
Target Regions
Asia, Europe
Target Groups
Consumer / User