WASABI
Bicycle helmet
The Wasabi is an elite performance cycling helmet designed for riding in all seasons with the freedom to choose between road, gravel, and cyclocross. The helmet puts the wearer in control of temperature regulation with an adjustable airflow port to customize comfort and thermoregulation. This clever feature, combined with a Merino wool lining by REDA, signature Italian styling, and an aerodynamic profile, make the Wasabi the only helmet you’ll want to ride with.
Date of Launch
2021
Development Time
13 - 24 months
Target Regions
Africa, Asia, Australia / Oceania, Europe, North America, South America
Target Groups
Consumer / User