STRADA
STRADA
STRADA
STRADA
2018

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STRADA

Bicycle

3T Cycling S.r.l.

For 20 years the bicycle industry has worked to make road bicycles more aerodynamic. Unfortunately, due to the resulting tube shapes and the use of narrow tires, this has also made these bicycles less and less comfortable. Realizing that aero is nice but comfort is crucial, the 3T STRADA reverses this trend. It starts with wider tires and then the entire aerodynamics of the bicycle is designed around them. Secondly, in these 20 years the drivetrain has never been tackled to improve aerodynamics. The STRADA is the first aero road bike with a single front chainring, cleaning up the aero drag and appearance significantly.

Date of Launch
2017
Development Time
13 - 24 months
Target Regions
Africa, Asia, Australia/Oceania, Europe, North America, South America
Target Groups
Consumer / User, Other target groups: Professional cyclist

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