Cookies and the protection of your data

We use cookies to improve the functionality of the website, to offer you a better website experience and to provide social media features. You give your consent by clicking on “Accept all Cookies” or as part of your individual settings. Please find detailed information on the use of cookies on this website in our Data Privacy Statement.

Functional Cookies

These cookies are necessary for the operation of the site and enable security-relevant functions. In addition, we determine whether you want to remain logged in and to make our services available to you when you change between this and other websites.

Statistical Cookies

These cookies are used for analyzing user behavior on our website with the aim of improving user navigation. All data collected is evaluated anonymously. Further information is available on our data protection site.

Marketing Cookies

These cookies are used to deliver relevant advertising or to limit how many times you see an ad. Marketing cookies can share that information with the advertiser (third-party cookies). The legal basis for the data processing is the consent of the user.

iF DESIGN AWARD
About the iF Design AwardiF JurySustainabilityBenefitsiF Design Award NightLifetime Achievement AwardFAQ
WINNERS & iF RANKING
iF Design Winners 2025All Winners since 1954iF Design RankingBrands & Creatives
STUDENT AWARD
Overview2024 WinnersJurorsBenefitsSponsorsFAQ
SOCIAL IMPACT PRIZE
OverviewJurorsWhat is Social Impact?Supported Projects since 2017Success StoriesFAQ
MAGAZINE
Latest ArticlesAll ArticlesiF NewsletterPodcastTrend Report

BACK TO RESULTS (0)

Odyssey Chapter V
Odyssey Chapter V
Odyssey Chapter V
Odyssey Chapter V
Odyssey Chapter V
Odyssey Chapter V
Odyssey Chapter V
Odyssey Chapter V
Odyssey Chapter V
Odyssey Chapter V
Odyssey Chapter V
Odyssey Chapter V
2025

Share:

Odyssey Chapter V

Skincare Package Design

AMOREPACIFIC

Odyssey Chapter V is the new sub-brand from AmorePacific, continuing with Odyssey’s 30-year legacy in men’s skincare. Adapting to the evolving values and lifestyles of men in their thirties, it redefines the modern masculine ideal. This persona is suave in self-expression and treats skincare as an essential ritual. Eschewing standard masculine tropes for a design that is both neutral and laden with meaning—echoing lighthouses and perfume bottles—Chapter V weaves the Odyssey narrative into the fabric of modern life. Adhering to new ecological standards, it integrates PCR glass and plastic to reduce environmental impact.

Client / Manufacturer
AMOREPACIFIC

AMOREPACIFIC

SEOUL, KR
Design
AMOREPACIFIC

AMOREPACIFIC

SEOUL, KRSohee Kim, Bitnuri Kim, Sungyub Lee
Date of Launch
2024
Development Time
up to 12 Month
Target Regions
Asia
Target Groups
Consumers / Users

RELATED PROJECTS