NuVinci®
Website
NuVinci Cycling Division of Fallbrook Technologies
The US-American company Fallbrook Technologies, known for pioneering engineering work of the first stepless shifting gear, is bringing now its cycling gear products to the European market. The sophisticated technology is hardly comprehensible for the target group, especially e-bike users. So experience the technology should be the way of presentation. The website is fully dedicated to this spirit and idea: large and beautiful images take the user directly into the cycling experience, and crisp explanatory notes provide an easy comprehension of the technology's advantages.
Client / ManufacturerDesign
NuVinci Cycling Division of Fallbrook Technologies
RK Zwolle, NLwysiwyg* software design gmbh
Düsseldorf, DEDate of Launch
2015
Development Time
up to 12 months
Target Regions
Europe
Target Groups
Consumer / User, Trade / Industry, "Hersteller"