heybee - powered by nature

Product Branding

To stay healthy, bees rely on propolis, a resinous substance with antibacterial properties that they collect from buds and sap. What if what works for bees could also work for people? Moreover, the market for remedies is often divided between conventional pharmaceuticals and natural solutions. Seeing an opportunity for a product at the intersection of health and lifestyle, heybee presents an everyday remedy especially for the constantly semi-sick busy bees in society. The handy, pocket-sized packaging, in a design that conveys the vibrant nature of bees and the reliability of a traditional medical product, brings heybee's ambition to life.

Client / Manufacturer

BeeLife AG

Altendorf, CH

Design

MetaDesign AG

Zurich, CHAlexandra Fukazawa, Andreas Bannwart, Gigi Giampietro, Heiko Baumann, Manuela Sicher