Harman Kardon for Dodge RAM 1500 TRX
Car audio system
Huemen and FCA Design worked closely together to design an audio system that would reflect the brand values of both RAM and Harman/Kardon – rugged and capable yet refined in its execution. This was achieved by using premium stainless-steel grills and a precision-etched pattern. The door tweeters are the crown jewels of the system, fitted with bold red fabric scrims that match the TRX interior trim accents. Finished off by a diamond-cut Harman/Kardon badge the system is instantly recognizable and unforgettable.
Client / ManufacturerDesign
FCA US LLC
Auburn Hills, USFCA US LLC
Auburn Hills, USHuemen Design Agency
Novi, USDate of Launch
2020
Development Time
up to 12 months
Target Regions
North America
Target Groups
Consumer / User