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Alu+
Alu+
Alu+
Alu+
Alu+
Alu+
Alu+
Alu+
Alu+
Alu+
2024

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Alu+

Shower products and beauty bars

Ideal Standard

Alu+ is a youthful bathroom range, that stands out with its modern colour palette, practical features and strong sustainability credentials, offering customers a contemporary solution for modern living. Sustainability has been prioritised, with Alu+ created from high quality recyclable aluminium that is made up by 84% recycled content. The range is completely free from chrome and nickel and includes water-saving technology, that helps to reduce water consumption without sacrificing comfort. Alu+ is available in three low-sheen finishes – Silk Black, Rosé and Silver, giving customers the option to play with colour in a new and exciting way.

Client / Manufacturer
Ideal Standard

Ideal Standard

Brussels, BE
Design

Palomba Serafini Associati

Milan, ITLudovica Serafini + Roberto Palomba
Date of Launch
2023
Development Time
up to 24 Month
Target Regions
Africa, Asia, Europe
Target Groups
Consumers / Users, Trade / Industry

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