









19 degrees
an ashtray for e-cigarettes
KT>his product is designed with the concept of creating a new ashtray that matches the advanced heat-not-burn technology recently introduced in the tobacco market. Unlike traditional ashtrays, which are typically simple containers for waste, this product has been crafted with an iconic, completely new design that seamlessly fits into any indoor space. Featuring a unique character line that tilts at a 19-degree angle, the design naturally faces the user, offering both form and function.
Client / ManufacturerDesign
KT&G
Seoul, KRKT&G
Seoul, KRMinchul Kim, Sangmin Lee, Hanna Lee, Hojin SongDate of Launch
2024
Development Time
up to 6 Month
Target Regions
Europe
Target Groups
Consumers / Users