SPC Square _ BRK wall art project
Branding Art work
BR KoreaSquare Gangnam is four story complex for food and culture located in the middle of Gangnam district, South Korea. Presenting ultimate "Foodtainment", the building focuses on featuring various brands including Baskin Robbins, Dunkin', and Shake Shack. The space with installed artworks gives imaginative dimensions to ice creams and donuts. Positioning them leagues apart from the competition by delivering new experiences.
Client / ManufacturerDesign
BR Korea
Seoul, KRBR Korea
Seoul, KRJeanne Kim(Creative Director), Jihoo Kim(Design Director), Seung hee Jung(Art Work Deisgn), Haewon Choi(Art work Design), Osmose(advisor)Date of Launch
2022
Development Time
up to 12 Month
Target Regions
Asia
Target Groups
Consumers / Users